On the 13th of June 2019, our Advocate Mr. Zacharias Kapsis represented A. Karitzis & Associates L.L.C, attending the seminar ‘Marketing for Law Firms’, organised by Zygos Academy.
The aforementioned seminar took place in Curium Palace Hotel, in Limassol, Cyprus and it was conducted by Mr Adonis Anastasiou, managing director of Adonis Business Academy. The aim of this seminar was to present a detailed analysis of the legal framework of the Cypriot Code of Conduct Regulations, along with the Internet Marketing Strategies for Lawyers.
According to regulation 19 of the Cypriot Code of Conduct, ‘personal publicity by a lawyer in any form of media such as by press, radio, television, by electronic commercial communications or otherwise is permitted’, given that ‘the information is accurate and not misleading, and the lawyer is respectful of the obligation of confidentiality and other core values of the profession’.
Except for the legal aspect, the seminar emphasised the development of modern marketing strategies for maximum brand awareness and business strategies for rapid sales growth through the power of social media.